- Products
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Personalised Action Points
Retail MediaStrategic Ad Campaigns
Content CreationImpactful & engaging content
ActivationsInteractive Experience
- About Us
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What PiWheel is all about?
At PiWheel we propel brands towards eCommerce excellence using cutting-edge data analytics,
advanced technology tools, and expert consultancy. Serving markets in India, the UAE, Saudi, Turkey,
SEA, NA and the EU, we drive unparalleled growth and maximize your ecommerce potential
How it started
Launched in 2019 amidst the vibrant landscape of Dubai, UAE, PiWheel set its sights on global expansion from day one. Drawing talent from the cream of the crop in retail, FMCG, CE and consultancies, our core team ignited a rapid trajectory of growth. By mid-2020, PiWheel had firmly planted roots in India and Turkey, spearheading an ambitious expansion fuelled by a talent pool steeped in eCommerce expertise.
With a DNA deeply rooted in eCommerce, our team swiftly attracted a diverse clientele across a multitude of regions including the UAE, India, Turkey, Japan, Australia, Singapore, Indonesia, Malaysia, Germany, Saudi & Egypt.
PiWheel’s innovative resource structure paved the way for exponential growth, allowing us to serve an ever-expanding roster of brands with a multinational team fluent in over 15 languages.
"Our mission at PiWheel is to leverage the power of data to transform our clients' online sales strategies. With a team deeply embedded in e-commerce and data, we are committed to making data-driven decisions that drive substantial market share growth. We take pride in being our clients' strongest advocates, delivering unparalleled e-commerce strategies in consultancy, content creation, and retail media. Our vision is to stay at the forefront of innovation, ensuring our clients lead in the ever-changing ecommerce landscape."
Awards
Celebrating Success
Retail Tech Startup of the Year 2024
PiWheel recently won the “Retail Tech Startup of the Year” award at the prestigious Industry of Retail and eCommerce (IReC) Awards 2024, held on 29th April in Bangalore. This recognition reaffirms our commitment to revolutionizing the retail landscape with cutting-edge technology and expert consultancy services as we continue to strive for excellence, aiming to redefine customer experiences and drive innovative practices forward.
Artificial Intelligence in Marketing 2023
In collaboration with Bajaj Consumer Care, our incredible team at PiWheel, has been honored with the prestigious award at the DMAasia Sparkies Awards 2023 in the category of Artificial Intelligence in Marketing - Best AI Powered Marketing Strategy!, Our partnership achieved this milestone through cutting-edge AI powered media solutions, enabling real-time bid and campaign budget optimization. Leveraging performance metrics, traffic insights, category analytics and shopper behavior, we maximized sales while ensuring cost efficiency.
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People Behind PiWheel
Mazen Hallaway
Chief Executive Officer
Maher Ghazal
Chief Growth Officer
Lina Kaseem
Head of Strategy & Customer Success
Melis Yazicioglu Çep
Associate Director
Jackie Kalwani
Senior Media Lead
Eliane Chamaa
Senior Content Excellence Lead
Discover
Your Next Opportunity with Us
Your Next Opportunity with Us
Transform how brands utilize and activate ecommerce data.
Join us today and make a significant impact on this rapidly growing industry!
Great Companies Use PiWheel to
take data-driven decisions.
Every day, PiWheel makes your favorite eCommerce brands know more about their customers, including:
Great Companies Use PiWheel to
take data-driven decisions.
Every day, PiWheel makes your favorite eCommerce brands know more about their customers, including:
