The team behind the platform
Our products show you what to do. We do it with you..
The platform gives you the signal; our experts deliver the result, across three managed practices that run your accounts day to day.
Strategy & Consultancy
End-to-end planning that turns intelligence into a roadmap.
Beyond day-to-day execution: we generate insight, surface opportunity, and turn it into actionable recommendations across channels, categories and brands.
- Quarterly deep dives & business reviews
- Category sizing & whitespace
- Competitive intelligence & benchmarking
- Shopper search behaviour & demand signals
Retail Media
Strategy and hands-on management of your retail advertising.
From annual strategy to daily bid moves, we run full-funnel retail media across every marketplace and the wider quick-commerce ecosystem, with in-house creative in every market language and a proprietary AI optimisation and measurement stack.
- Strategy & annual planning
- Full-funnel buying & creative
- AI-driven optimisation
- Measurement & reporting
Content Excellence
PDPs, brand stores and catalogue health, built to convert.
We build, optimize, localize and manage brand content across every commerce channel, helping brands improve discoverability, increase conversion, strengthen catalogue health and stay ready for the next generation of AI-powered shopping.
- Keyword & SEO foundation
- Visual content creation & scaling
- GEO: won in AI search
- Media & content, hand in hand
Every practice plugs into the same Wheel of Growth, the platform and the team, working from one source of truth.
Book a strategy sessionTrusted by the world's leading brands
- Unilever
- Colgate
- Nestlé
- Sony
- L'Oréal
- Philips
- Bayer
- Bajaj
- Bosch
- Hisense
- Bacardi
- Evian
- Dolby
- FINE
Let's grow together!
Hi, I'm Penny, your PiWheel guide.
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Put our experts to work on your brand..
One platform and expert teams to grow your brand across every retailer and marketplace.

