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Retail Media
Sr. Media Specialist – Retail Media
India
You will drive our paid search advertising strategy on Amazon as a paid search consultant and specialist, managing campaigns, optimising performance and delivering results for clients.
What you'll do
- Develop and monitor paid search campaigns on e-commerce and quick-commerce channels (for example Amazon and Flipkart) to grow traffic, sales and revenue.
- Research keywords and analyse campaigns to find high-potential search terms and improve targeting.
- Track CTR, conversion rate, ROAS and campaign profitability, and implement bid strategies within budget.
- Lead client relationships, build media strategies around their business goals, and deliver regular performance updates.
- Work with the strategy, product and content teams to align paid search with business objectives.
- Stay on top of Amazon paid search changes, and carry out competitor analysis in the Amazon marketplace.
You have
- Bachelor's degree in marketing, advertising, business or a related field.
- Proven experience as a Retail Media Specialist or similar role, with 4+ years managing Amazon paid search campaigns.
- In-depth knowledge of the Amazon Advertising platform. Experience with other ad tools is a plus.
- Proficient with Amazon Advertising Console, AMS and Amazon DSP. Certifications are an added advantage.
- Strong analytical skills, and experience with bid management tools and campaign optimisation.
- Excellent communication and client servicing skills, and the ability to manage several campaigns at once.
- Prior experience in e-commerce is a must.
Ready to join the team?
